Animation
‘What makes Smart Water so smart?’
Client
Smart Water
What makes smartwater so smart?
With a little inspiration from the clouds and a drop of wit, we set out to create badge-brand recognition for smartwater. Working with the illustrator & director Noma Bar, our fresh and fluid animation, voiced by Jen Aniston, shows the brand’s journey to purity perfection and distills its proprietary process for consumers, without watering it down.
A HUGE thank you to you all! Noma, Ale, Guadalupe, Helen, you guys have been all-stars. Kindest thanks and sincerest appreciation for all the hard work and patience. I look forward to more opportunities to work together in the near future. Our best always.
- Justin Soltrin
Client Smartwater (COCA-COLA)
Agency Chandelier
Production Dutch Uncle
Direction & Illustration Noma Bar
Animation Ale Pixel Studio
Creative Direction Rob Schwartz
Associate Creative Director Justin Solitrin
Producer Holly Langley
Voice Over Jennifer Anniston
Techniques
2D Animation / Motion Graphics
Output
Broadcast
Length
00:30